We have a long association with cricket and are proud to be the local Charity Partner of the ICC T20 World Cup Tournament, helping us to support individuals and their families experiencing breast cancer.”The campaign will also span TV, out of home, radio, digital and social.Monique Macleod, Commonwealth Bank of Australia chief marketing officer, said: “We’ve been working with Cricket Australia to grow the women’s game for more than 20 years and it’s incredibly exciting to see how far the sport has come. Understanding the impact it had on the men’s game forty years ago, it struck us that singing it for the women’s team was long overdue. The new campaign was created by GHO, with Johnston returning on vocals.Johnston said: “I never imagined that a song we wrote all those years ago would still be going strong. What a way to celebrate women in cricket and inspire more young girls out there to get involved in one of Australia’s most iconic sports.”Monique Macleod, CBA chief marketing officer: “We’ve been working with Cricket Australia to grow the women’s game for more than 20 years and it’s incredibly exciting to see how far the sport has come.

Commonwealth Bank and indepedent agency GHO Sydney have launched a major campaign celebrating women in cricket with a reinterpretation of C’mon Aussie, C’mon. It’s their time, and we want to fill all the stadiums during the T20 World Cup to support them. Australian all-rounder and CommBank Cricket Ambassador, Ellyse Perry: “This is such a legendary song and to think that it’s now been reworked to reflect the Australian Women’s Cricket Team and other historic trailblazers of the women’s game is humbling. Stuart Pool joins Solstice Media as head of digital and partnerships after 16 years at News CorpJC Decaux highlights ‘real life heroes’ ahead of Red Nose DayREA’s profit slips 9%, with group thankful not to have been ‘catastrophically’ hit by COVID-19The media and marketing industry needs to embrace a start-up mindsetMicrosoft’s takeover would be a win for TikTok and tech giants – not usersLeigh Sales showed us the abuse women cop online.

The fake crowd scenes are ridiculous and why is that girl in every women’s cricket ad?This website uses cookies for proper functioning and enhancing the user experience. That’s C’mon Aussie C’mon. It puts women in the spotlight and was made by a film crew with many powerful women in key roles. "But it’s great to see it being reinterpreted for the women’s team.

Zoe graduated from UNSW where she completed a dual Bachelor of Commerce and Bachelor of Media, majoring in marketing and public relations. I hope it will inspire the next generation that they can do it, too.”M&C Saatchi Sport & Entertainment is CommBank’s main agency for sports partnerships.Zoe Wilkinson is a reporter at Mumbrella. But it’s great to see it being reinterpreted for the women’s team. Hosting the ICC Women’s T20 World Cup in 2020 as world champions is a huge moment for the team, and we’re so proud to be able to bring this iconic Aussie anthem back for them.”Hamish Stewart, GHO group creative director, said: “It’s an amazing feeling to rewrite an Aussie classic, and to have Jo bring his unmistakable vocals to it. “It puts women in the spotlight and was made by a film crew with many powerful women in key roles.

We couldn’t be prouder of the campaign, and we’re looking forward to seeing the impact it will have.”McGrath Foundation CEO, Holly Masters, said: “It’s an honour for the McGrath Foundation to be involved in this new version of such an iconic Australian sporting anthem.

I hope it will inspire the next generation that they can do it, too."

I grew up with a C’mon Aussie poster on my wall, so being able to recreate it now for the women’s game is pretty special.”The TVCs were directed by Aimee-Lee Curran and edited by Gaby Muir.Curran said in a statement: “I loved directing this spot. The campaign will run across TV, out of home, radio, digital and social.Along with the current team, the 60-second TVC includes four cricketing greats -- Betty Wilson, Raelee Thompson, Belinda Clark, and Lisa Sthalekar -- along with up-and-coming cricketer, Gunisha Garg, as part of CommBank’s commitment to nurturing the next generation of female players.The campaign reimagines the Mojo classic with the original voice of composer and agency co-founder Allan (Jo)Johnston, in a move to encourage all Australians to show their support for the team.“I never imagined that a song we wrote all those years ago would still be going strong," says Allan Johnston. Hosting the ICC Women’s T20 World Cup in 2020 as world champions is a huge moment for the team, and we’re so proud to be able to bring this iconic Aussie anthem back for them.”Eithne McSwiney, managing director of GHO Sydney: “Some people call ‘C’mon Aussie, C’mon’ Australia’s second national anthem. I know Mo [Alan Morris] would have been just as proud.”A full-length version of the track will be released on music streaming services with proceeds going to the McGrath Foundation, an official local charity partner of the ICC T20 World Cup 2020. The track was released on 20 December 2004 to aid the children's charity Good Start, a joint charity set up by the Australian Red Cross and Sanitarium foods to raise money to ensure all Australian children start the day with a healthy breakfast.. Track listing "C'mon Aussie C'mon" (full version)

Process Mapping Nursing, Little Miss Sunshine Dance, Top Dog Learning Group, Ph Testing Kit Lowe's, Aj Green Iii, The “f” In The Safety Rounding Acronym Best Describes Which Of The Following:, Myleene Klass Timbre, Holiday Coast Credit Union Port Macquarie, Damage Control Statement, International Property Measurement Standards Residential, Fortnite Steve Aoki Event Time, Bubble Point Equation, Never Ever Far, Plane Hit By Lightning Russia, Boarding Pass Sentence, Vikhroli Mumbai Pin Code, Craig Reynolds Stray From The Path, Selangor Map District, Vetri Selvan Taruni, Railroad Deaths 19th Century, Vfl Premiers 1989, Lax Asiana Cargo, Ronaldo Latest Record, Haystak Birthday Bash 2020, Family Plane Crash, Colin Ingram Psl, Steven Wetherbee Photography, 2 Bhk Flat In Ghatkopar On Rent, Mobile Internet Users By Country, Java Write Csv File Utf-8, Dragon Ball Z: Dead Zone Stream, How To Connect To The Internet On Windows Xp Wireless, Voodoo Lady Lyrics Creme Brulee, Realistic Sonar Ping, Netherlands Authority For Consumers And Markets, Lewd Morale Patches, Zinash Tayachew Wikipedia, Asu Vs Colorado Basketball Score, Class A Misdemeanor Punishment, Scotia Plate Facts, Omission In Law, Hk Express Review, What Is A Prs Match, Yxng Bane Instagram, Wireless Access Point For 100 Users, Mr Chang - Youtube Face, Denver Police Report, Denzel Antm Cw Show, Router And Firewall Placement, Legia Warszawa Futbol24, Female Adder Uk, Income Code 29, 75 Gallon Aquarium Setup, Ilyasah Shabazz Religion, Russ Abbot Dead, Dennis Hernandez Football, Adoree Tiktok Roblox, Html Does Not Specify Charset, Sole Legal Custody, Amanda Li-paige Age, King Black Dragon Strategy, Aircraft Accident Statistics By Cause, Stephen Ridley Instagram, Incident Investigation Report Sample Pdf, Uk Rock Climbing News, Helicopter Plane Collision, Johnnie Ray - The Little White Cloud That Cried, Nsw North Coast Weather Forecast 7 Day, Australian Political Documentary, Johnny Appleseed Apple, Olivia Newton-john Hopelessly Devoted To You 123movies, Darius Slayton Auburn, Working Of U Tube Manometer, Spicejet Complimentary Food, Searchability Vs Findability, Best Compost Bin, Gloria Naylor Children, Tom Ford Tuscan Leather Price, Attache Case For Sale, David Parkin Moj, Dundee Golf Club Scorecard, Deep End Tik Tok Song,